Sugar is another essential cooking ingredient. Quality sugar can elevate your dishes - in fact, better sugar tastes more potent so you need to use less of it. We proudly present piloncillo - pure cane unprocessed sugar. Golden brown in color, rich in flavor and free of additives. Piloncillo is closer to molasses than regular white sugar so it makes it perfect for baking or to match your morning cup of brew. Do not feel limited to sweet baking - sugar is a great way to highlight spicy and savory flavors as well.